Logos & identity
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Logo Design
When desiging logos, one must keep in mind the myriad of ways logos may be employed. In addition to standard advertising and brochures, logos will be used on a variety of corporate promotional products, such as tee shirts, pens, coffee cups, golf balls, etc. Thus, logos need to be distinctive yet simple enough that they will not lose their impact in whatever form they take. All color logos also need to translate into black and white printing without loss of quality.
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